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Regional Category Growth Specialist, Seafood & Poultry at Sysco Canada

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Sysco Canada

Regional Category Growth Specialist, Seafood & Poultry

  • Rocky View, Alberta
  • Posted on Jul 15, 2026
  • Full Time

Role Responsibilities:

  • Develop and execute targeted category sales strategies to achieve region and individual annual business goals, delivering profitable sales growth and penetration across categories, specialty segments, and Sysco brand

  • Provide customer solutions from within our defined category assortment with the emphasis on prioritizing Sysco brand/Sourced along with relevant Sysco specialty company offerings

  • Utilize data analytics to prioritize category opportunities

  • Actively seek, qualify, and action top penetration opportunities

  • Be informed of market conditions, product innovations, and competitors' products, prices, and sales; share information with customers as part of value-added services provided

  • Track activities and results, collaborate on opportunities, and champion the team selling process through use of Salesforce (Sysco’s CRM tool)

  • Leverage sampling in a solutions-oriented manner to close sales

  • Provide feedback to specialty companies and merchandising on product quality, product integrity, product mix, customer satisfaction, perceived value and competition

  • Develop and maintain relationships with customers, chefs and Sysco team members

  • Support execution of prioritized sales strategies through direct selling and engagement of customers and prospects at Sysco events (e.g. food shows, industry events)

  • Follow-up on all communications and commitments resulting from customer meetings

  • Execute all 360 category opportunities to the specified closed won ratio

  • Complies with Sysco’s Food Safety Policy and procedures to ensure food safety, quality and legality requirements are met.

  • Is willing to work safely with minimal environmental impact and understands the importance of reporting all hazards, incidents, and environmental spills immediately to their Supervisor.

  • Understands that they play an integral role in their own safety and that of their colleagues and is willing to speak out when hazards are present.

  • Perform other duties as assigned.

Qualifications/Skills/Job Requirements (About you):

  • Minimum of 3 years’ experience in a Sales or Marketing role

  • Completion of post-secondary education or equivalent experience, CPSA designation is preferred

  • Business and restaurant operations acumen to manage sophisticated customers

  • Proficient in Microsoft Office including Excel, Word, PowerPoint, Outlook.

  • Excellent verbal and written communication skills.

  • Exceptional customer service orientation with the ability to gain rapport with internal and external customers.

  • Proactive, self-directed, with the ability to structure a weekly schedule to be successful

  • Valid driver’s license in good standing with access to a vehicle is required

  • Travel required – approx. 80%.