The Video Meteorologist is responsible for the creation of weather video content to support the objective of increasing video inventory and engagement on Pelmorex’s The Weather Network’s platforms. Using the Baron Lynx graphics system, the Video Meteorologist will produce custom videos telling the weather story in a dynamic way, engaging the audience on all media platforms. This person will work closely with the Video and Editorial Team, Meteorology Assignment Editor, and use audience analytics to deliver the most relevant and engaging weather content. During times of active weather, this role will be responsible for being live or live streaming to all our platforms keeping our audience informed and passing along vital information. When there is active weather you will be livestreaming to all our platforms and telling the current weather story.
WHAT IS THE DAY TO DAY LOOK LIKE
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Produce weather video content tailored to specific audience interest
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Use meteorological knowledge to analyze weather models and trends to help identify and set the daily direction of key weather stories
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Work with the editorial team to prioritize weather video content based on audience and analytics
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Provide written information as required to support weather stories/video
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Present weather information for all platforms in a manner that is clear, engaging, and meaningful to users
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Collaborate with the meteorology team to ensure weather video content needs are met 24/7
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Train other users of the Baron Lynx software to ensure maximum productivity of content creation
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Cover breaking weather events
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Livestreaming on all platforms during active weather events/Storm Centre
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Actively engage in all social media platforms consistently helping to grow reach
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Prolonged hours during active weather may be required
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May be required to work on special projects including feature production and promotional content
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Required to work in the Oakville office for each scheduled shift
WE ARE HOPING YOU HAVE...
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Degree in Atmospheric Science/Meteorology or related discipline
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Strong knowledge of North American meteorology, climates and geography
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Expertise with weather graphics and video editing software
YOU ARE MADE FOR THIS IF YOU..
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Demonstrate an exceptional ‘eye’ for graphical design
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Have excellent broadcast performance and presentation skills, and an ability to connect with audiences
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Understands the practical impact of weather on people and demonstrates strong meteorological judgment
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Have a knack for finding and telling engaging weather stories
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Works quickly and makes sound decisions under the pressure of fixed deadlines
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Works cooperatively with groups, teams and individuals to achieve a common goal
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Demonstrates tenacity and ingenuity to solve problems in a rapidly changing environment
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Handles high stress situations calmly and effectively
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Comfortable with confrontational situations, demonstrating diplomacy, tact, empathy and consideration for differing points of view
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Pursues opportunities for personal development and willingly assimilates training, new information and feedback
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The quality, accuracy and relevance of weather forecast videos produced
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Audience engagement with weather forecast video content
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Meeting weather content needs and deadlines of the Video and Editorial Team
The Video Meteorologist’s success is measured primarily by:
INTERESTED? IT GETS BETTER…
- Course Reimbursement Program 📚 We want you to keep learning, so we can too
- Open and transparent communication, including All Hands Meetings with our CEO
- Pelmorex Learning Academy 🏫
- Your mental health is important to us! 🧠 We partner with our benefits provider for virtual counseling sessions
- Frequent employee pulse surveys 📝 we value your feedback so we can continue to make Pelmorex a great place to work!
- Free online doctor visits 👩⚕️ with Maple Online Healthcare
- While we encourage 1:1 conversations, we recognize that not everyone is comfortable with speaking up 🗣 We have an anonymous reporting platform to ensure everyone’s voice is heard
